My guests today are Diane Abruzzini and Colin Riggs, COO and CEO at Rigorous, a robotics software company that specializes in automation projects for small and mid-size manufacturers. 

Rigorous was started in 2020 as a two-person operation, which Diane joined in January 2021 as COO.

What you’ll learn in this episode:

  • How Diane landed customers by posting robotics content on LinkedIn
  • Why Rigorous’ Board of Advisors is their secret weapon and how Diane and Colin staffed it
  • How they’re planning to quickly increase their valuation by focusing on quality
  • Why they chose a convertible note as their financing route

Pod link 👉 HERE